Fashion

The Tourit ZOOM Trailer Solves Your Cooler Problem Just In Time For Summer [UPDATED]

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UPDATE: The campaign is live; get your very own here

UPDATE 2: Watch We Know Products CEO Brian Danza use the Tourit ZOOM Trailer in his daily life.

Slowly but surely, the weather is getting nicer, the sun is staying out longer and outdoor activities loom promisingly on the horizon. Whether you are a camper, fisherman, cyclist or just a regular old beach bum, you understand the need for a good, portable (and affordable) cooler.

Herein lies the problem with modern-day coolers. Right now, I’d say that most coolers fall in one of three categories – too big, too small or too expensive. Sure, a Yeti might be relatively easy to carry around compared to a traditional Coleman, but who wants to spend $300 on something they use just a few times a year?

When I heard that Tourit was creating a solution to this problem, I was incredibly intrigued.

Apparently, Tourit has also noticed a hole in the market for good, portable and affordable cooler options. So they are trying to raise funds to create a messenger bag cooler. When I first heard about the concept, I was floored. How has no one ever thought of this? I recently moved from a house into an apartment and realized that I owned a backpack, two messenger bags, two gym bags and three coolers. As I was loading all of these into the U-Haul, I wondered if the functions of these bags could all be combined somehow. Turns out the people at Tourit were wondering the same thing. And unlike Yeti’s naked play for highway robbery, Tourit’s solution retails for just $60.

The Tourit messenger bag cooler, called the ZOOM Trailer, has all these functions and more. It is an insulated cooler that can keep food and beverages cool for up to 24 hours with freezer packs. And it has non-insulated front pockets to keep extra snacks like granola bars. (The front actually detaches to become its very own fanny pack – very convenient!) If your plan is to take this daypack to the beach, you can take full advantage of the bottom straps to carry your towels and blankets.

But when you aren’t at the beach or on the trail, that does not mean that your ZOOM Trailer has to collect dust in the garage (or in my case, under my bed). I quickly found the stylish ZOOM Trailer becoming my go-to messenger bag. It perfectly holds my 13-inch MacBook (and can fit laptops up to 15.6 inches), and the front pockets ably handle my cables, my chargers and even my phone and keys while I bike to work. Oh, that is the other thing – the ZOOM Trailer features a special hanging hook and bike straps to attach directly onto your handle.

I sincerely hope Tourit raises enough money through its crowdfunding campaign to get this product funded. I want the ZOOM Trailer to be available for regular purchase so that I can get more to give to my friends and family.

If you agree, check out the crowdfunding campaign and contribute! Your support can help make this dream a reality.

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